top of page

The Real Risks of a Poor Cybersecurity Posture

The risks associated with a cybersecurity compromise or data breach are significant, ever present, and growing every day. The financial impacts associated can quickly run into the hundreds of thousands if not millions of dollars.

Lost Revenue

An immediate impact of a breach is churn combined with lower customer acquisition and therefore growth. This, when combined with increased bottom line due to operational impacts can quickly and materially damage the financial performance of a company.

Increased Operating Costs

The costs associated with security and data breaches are wide ranging, starting with the cost of scrambling to remediate, all the way to engaging with specialist external contractors, suppliers and potentially even auditors.

Operational Distraction

From the executive team through to the operational coalface, breaches in cybersecurity require a companywide operational response that takes an immediate toll on business-as-usual activities associated with core functions.

Brand & Asset Damage

A company’s customer base and brand are the lifeblood of its revenue.

It’s not always immediately obvious that a company’s brand is an asset, but this asset is quickly and easily damaged by security compromises, let alone data breaches which require public announcement.

The problem with current cybersecurity solutions in the market?

There are numerous cybersecurity services available to businesses, but they have evolved little over time.


It’s little wonder that current solutions are expensive as they are based on a worldwide shortage of skills, expensive proprietary tools, and involve the need for customisation.


Delivering a cybersecurity service internally or as a provider is a largely manual process that starts with monitoring. The granularity of monitoring checks determines the shortest response trigger, which can range from minutes to hours depending on the configuration. Higher frequency checks increase cost – so it’s a trade-off of cost versus time to identify and remediate.

Once an alert is triggered, it goes into a queue to be triaged and depending on the level of alert noise (which is usually very high), triaging a security incident can add minutes to hours to response times.

Finally, once triaged, and prioritised, a decision must be made as to what action is required.


Once an action is decided, it’s remediation is usually a manual process which may involve delegation to other teams or even require additional layers of approvals. All this adds time, expense, and risk.


A manual process is, by its very nature, inconsistent and may be impacted by a host of factors including staff skills, performance, and availability. In addition, automation in traditional security services has historically been done by exception rather than default as it adds an overhead of expense which flies in the face of profitability.

No improvement over time

We’d like to think that a process that is performed over time improves over time, but this is often not the case.

The delivery of the service, whether outsourced or delivered internally, is itself vulnerable to its own business-as-usual challenges, including alert fatigue, a lack of a roadmap and operational changes that impact simply delivering the service in the first place.

Why do things differently?

There’s a better way...

Automation is changing the paradigm across all aspects of cybersecurity, from the bottom line to the top line and all the way through to the value that’s delivered over time.

Lower Risks Delivered Cost Effectively

A fully automated cybersecurity service can deliver continuous alignment with cloud security best practice in an exceptionally cost-effective manner as a result of the removal of almost all manual input and a focus on investment in a scalable, automated platform and automation library.

Lower Operating Costs

Automation can deliver far lower operating costs and remove the operational distractions associated with devoting resources to manual, repetitious tasks.

Improved Revenue

An automated cybersecurity service can turn a cost centre into a profit centre.

What was once an overhead that involved operational impact can now be leveraged to prove to prospective customers not only effective security but continuous adherence to security best practice.

Gold Standard Security with Realtime Remediation

Automation delivers proactive remediation to security events and misconfigurations in real time, resolving security issues in minutes rather than hours.

Consistent best practice response

Automation playbooks are developed by experts to remediate security issues and misconfigurations in line with best practice. This is in stark contrast to a manual response delivered by a range of team members.

Value that grows over time

Finally, an automated cybersecurity service delivers additional automation over time as playbook libraries grow, delivering increased value for the same ongoing investment.

Start your 30-day trial and transform your security posture in the cloud today.

88 views0 comments


bottom of page